Wednesday, December 5, 2007
on finishing
This blog was a class exercise. As you recall from my first post, I was a bit skeptical about the whole thing. I did enjoy it, though I'm more convinced than ever that not everyone needs a blog. A couple of people have expressed a desire that memedonkey continue. While I am grateful for those votes of confidence, I don't intend to keep going at this time.
Since I went back to school I have been neglecting the rest of my life. My house is in a frightful state of disrepair, my kids are growing up, my dog needs more frisbee time. I don't think I am finished with blogging forever, but I intend to catch up with some other stuff first.
Thursday, November 29, 2007
keep your friends close...
Tuesday, November 20, 2007
ambient findability and targeted advertising
We all know that $ makes the web go round, and the great big pot of gold everyone is trying to find is targeted advertising - the ability to deliver custom ads to a very narrowly defined base. Advertisers have figured out that most people don't care about what they have to say - which means that traditional media that are supported by advertising are in trouble. The key is to get your message to the few who might reasonably care. Facebook recently announced it would sell ads to be delivered to users based on their interests.
Email providers have been trying this for a while. For example, I recently got an email from my mom regarding her recent treatment for kidney stones. At the top of my gmail page, very unobtrusively, was a small ad for an anti-kidney stones diet cookbook or some such. Google, whose stock goes for $600 even though most of their products are free and who may soon be the target of an EU anti-trust investigation over their acquisition of Double-Click, is widely recognized as the leader in targeted web advertising.
The next big thing for Google, of course, is their anticipated entry into the mobile phone market next year. In preparation, Google recently acquired Jaiku, a strange little service combining elements of blogging and IM. The key for Google, however (suggests Google Operating System), is Jaiku's ability to identify the location of its users when they post (by triangulating with the nearest cell towers).
So when you get your gphone next year, look for messages directing you to nearby restaurants and other attractions wherever you happen to be. Now that's ambient findability...
Wednesday, November 14, 2007
if you aren't fed up yet
Monday, November 12, 2007
create a custom browser plugin for your library
Friday, November 9, 2007
i'm a sucker for smoothness, ok
NPR Music - The site has something for everyone. Click "add to playlist" to activate the fast loading player.
Buzzword - Virtual Ubiquity's online word processor recently acquired by Adobe. Head and shoulders above any other web-based word processor I have tried.
SearchMash - Google's next user interface? Displays large thumbnail of results for web pages, play videos right from video results page.
Wednesday, November 7, 2007
and some people think technology is making them go away
Wouldn't an online book club for librarians be a great idea? Or how about a social network for book lovers? I know: A web 2.0 readers advisory service!
I first noticed Library Intersections (the book club) on Blog Junction, but it appears that I missed it almost a month earlier on Tame the Web. goodreads and What Should I Read Next via Lifehacker.